When approaching young people/students through company visits, technical school visits or at trade fairs, it is useful to involve the parents as they have a strong impact on the decision making of young people and often lack knowledge about job opportunities ion the paper industry
Diversity and inclusion
Company values must include commitment to diversity and inclusion – by taking care of often commonly under-represented categories, such as women and minorities
Sustainability
Youngsters are more and more interested and committed to sustainability: they want to make an impact through the job they do. To make your industry attractive, show that your business is aware and proactive on sustainability issues
People centered company culture
The company shall be clear on its mission, values, and culture. It is important to focus on strengthening a strong company value and culture that is people-centered: this will enable the creation of a culture of dialogue where employees can express their ideas and concerns
Work-life balance
Salary is important, but for the new generation that is not enough: youngsters also look for a meaningful work-life balance that could allow them to preserve their wellbeing. Make sure your company is committed to wellbeing and balancing work and private life
A modern working environment
Attracting youngsters also means restructuring the working environment by creating a modern, flexible and friendly space with an “open-door” policy
Internships and apprenticeships
To get young people onboard and increase the attractiveness of the sector, leverage on internships and/or apprenticeships opportunities. This will also help them to acquire the necessary set of skills and competences
Company vision
As a company, it is crucial to create or strengthen a vision of what your employees could achieve in the future
Incentives and financial support
Get informed about public incentives and financial support to mobility
Skills recognition and transferability
Establish professional certificates that validate and recognize the acquisition of new skills